diff -r fd7287f0b43c -r e8ff0b09acac mercurial/cmdutil.py
--- a/mercurial/cmdutil.py	Mon May 04 10:01:03 2015 +0900
+++ b/mercurial/cmdutil.py	Mon May 04 10:03:13 2015 +0900
@@ -1443,7 +1443,7 @@
         tmpl = ui.config('ui', 'logtemplate')
         if tmpl:
             try:
-                tmpl = templater.parsestring(tmpl)
+                tmpl = templater.unquotestring(tmpl)
             except SyntaxError:
                 pass
             return tmpl, None
@@ -1477,7 +1477,7 @@
     t = ui.config('templates', tmpl)
     if t:
         try:
-            tmpl = templater.parsestring(t)
+            tmpl = templater.unquotestring(t)
         except SyntaxError:
             tmpl = t
         return tmpl, None